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- 🚀 Issue #36 - How Micro-Mobility is Changing Lives
🚀 Issue #36 - How Micro-Mobility is Changing Lives
(3 min read) a one thousand Billion industry by 2029.

Electric scooters and bike-sharing programs aren't just futuristic novelties.
They're revolutionizing our cities.
As we become more environmentally conscious, these solutions offer a sustainable alternative to traditional commuting.
This market is huge and expected to reach USD 1129.97 Billion by 2029.
Today in 3 min we will talk about:
Why this niche is very profitable
Numbers, signals and projections
How Bird.co is monetizing this trend (188M in revenue)
Let’s dive in!
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🚀🚀 Why it is important (with quirky facts)
Urban mobility solutions are reshaping how we navigate cities.
Electric scooters and bike-sharing programs are essential components of a sustainable urban future.
Why?
The rise of urban mobility solutions is fueled by an increasing awareness of environmental issues.
These solutions address the "last mile" problem – the gap between public transit stops and final destinations.
E-scooters and bikes provide a convenient and cost-effective way to bridge this gap, enhancing the efficiency of urban commuting.
Poll: If we were to write a Paid Deep Dive, which niches would you want to learn more about? |
The Indian state of Punjab is combating alarming levels of smog by using ebikes as part of the solution
After Paris banned shared scooters in August, usage of dockless bikes more than doubled in the city, according to new research.
The same study finds that bikesharing rides (docked and dockless) are outpacing scootersharing rides (seated and standing) across Europe.
Startups are developing solar-powered charging stations for e-scooters and bikes, making the entire ecosystem more sustainable.
California’s largest lake might be hiding an enormous treasure.
In a recent analysis from the Lawrence Berkeley National Laboratory, researchers claim the Salton Sea could contain enough lithium to make 382 million EV batteries.
In the car space, The Microlino, a tiny Swiss-designed electric car, is gaining attention for its compact size and retro-futuristic look.
Despite its small stature, it fits two people and offers impressive range and performance, making it a quirky yet practical urban mobility solution
How do you feel about this niche? |
🚀 🚀 Numbers, signals and future projections
The Mobility-as-a-Service (MaaS) market is another key area within urban mobility. The mobility-as-a-service (MaaS) market size is forecast to increase by USD 639.92 billion, at a CAGR of 35.15% between 2023 and 2028.
The Connected and Autonomous Mobility Vehicles Market size was valued at USD 106.66 Billion in 2022 and is expected to grow at a CAGR of 40.1 % from 2023 to 2029, reaching nearly USD 1129.97 Billion
🚀 🚀 Monetization strategies: Bird.co

Bird's Fleet Manager program is a strategic initiative that allows local entrepreneurs to manage and maintain fleets of Bird scooters
Rolled out in October 2020, Bird operates across 100 cities, with a robust presence in the Micromobility market
In 2023, Bird generated approximately $188 million in revenue.
Services and Pricing:
Fleet Deployment and Rebalancing: Ensuring scooters are available in high-demand areas.
Sanitization and Maintenance: cleaning and maintenance of the scooters
Vehicle Tracking and Repairs: Utilizing Bird’s tools to track and maintain the fleet's operational status.
Monetization Strategy
Revenue Sharing Model: Fleet Managers (local entrepreneurs) earn a share of the ride revenue. Typically, they can take home up to 66% of the ride revenue, depending on their efficiency and compliance with Bird's operational standards. If a fleet generates $2,000 in ride revenue in a week, a Fleet Manager could earn up to $1,320
Operational Efficiency: Leveraging local entrepreneurs reduces Bird's overhead costs. Fleet Managers handle logistics and maintenance, allowing Bird to scale efficiently without directly managing every operational aspect.
No Upfront Costs: Bird offers the program with no upfront costs to Fleet Managers, lowering the barrier to entry and attracting diverse participants. This strategy has proven effective in rapidly expanding Bird's operational footprint
That’s all for today!
See you legends!
To a future shaped by your creativity and vision!
Stay inspired!
- Fab
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